Discover how DHL Group increased connectivity across the enterprise and automated multiple processes end-to-end
Artificial intelligence in business is the use of AI technology to mimic human intelligence and carry out tasks typically undertaken by people, ranging from data entry to translation. The implementation of AI optimizes processes and boosts business productivity, driving value across the enterprise.
Forward-thinking businesses across industries are already leveraging AI tools and ‘97% of executives believe generative AI will play a major role in their strategies over the next three to five years’ (Accenture). The global AI market is expected to grow at a CAGR (2024 - 2030) of 37.3% by 2030 (Grand View Research) and failure to adopt AI technologies and reap the benefits they deliver puts businesses at risk of falling behind their more innovative competitors.
AI use cases include:
Task automation
AI can automate repetitive and time-consuming tasks, allowing employees to focus on more complex and strategic activities that deliver greater business value and job satisfaction.
Data analysis
AI can read and review large volumes of data quickly, identifying patterns and simplifying analysis to uncover actionable insights and help businesses reach conclusions faster.
Content generation
AI can be used to inspire new content ideas, enhance writing quality and adapt existing content to make it more relevant for different target audiences, speeding up the creation process. Gartner estimates that generative AI will be used to create 30% of outbound marketing content by 2025.
Fraud detection
AI models are used to detect and highlight suspicious patterns that may indicate fraudulent activity. By analyzing vast amounts of transaction data in real-time, AI can identify anomalies that deviate from normal behavior and flag them for investigation.
Customer service
AI assistants are used to provide service agents with customer information that can help them resolve cases quickly. AI-powered chatbots can handle customer enquiries that don’t require an agent. By 2025, 95% of customer interactions are expected to be powered by AI (Accenture).
Supply chain
40% of supply chain organizations are investing in GenAI (EY) and for good reason as AI tools can be used across the supply chain to:
- Analyze supplier data and review contracts to accelerate procurement processes.
- Track inventory in real-time to optimize inventory management and avoid stockouts.
- Optimize routes for faster deliveries.
Faster task completion
AI can complete routine tasks much quicker than humans due to its ability to handle multiple tasks simultaneously. Plus, unlike humans AI tools can work non-stop without the need for coffee breaks.
Informed decision making
AI can deliver insights into data that help inform decisions. Analysis of historical data can also be used to spot trends and form a basis for future strategy.
Enhanced customer experience
AI can be used to personalize customer communications and deliver more targeted messages. The technology can also be used to improve customer service response times.
Reduced costs
Automating and optimizing processes saves on labor costs as businesses can reduce headcount or reallocate employees to work on higher-value tasks.
Fewer mistakes
AI can perform actions repeatedly with greater accuracy than the human workforce, minimizing errors.
How will artificial intelligence change business?
Effectively implementing AI will become key to gaining an advantage over competitors. A Gartner survey found that 92% of businesses are looking to adopt AI-powered solutions but simply experimenting with the technology won’t yield the desired results. Bizagi CEO Gustavo Gomez states that ‘To gain the full rewards of AI you need to create a cultural change where everyone sees AI as core part of the way the business works’.
He spoke to the Analysis.Tech podcast about how AI is shifting the way we work and how to get the most out of the technology in your organization. "We, at Bizagi decided to focus more on the business user [rather than developers]. In an organization, you might have 100 developers and 10,000 business users. So there is a factor of value there that we wanted to explore."
Deploying AI in the form of GenAI assistants or AI Agents can significantly boost business user productivity. Gomez says: "AI can empower decision making by giving humans new types of summaries insights into information, and unstructured information, and automation capabilities. This is really reinventing the industry."
Find out more about how Bizagi's AI capabilities can boost your business productivity.
